Shares of BMW fell more than 4 percent on Tuesday last week after the automaker warned investors its 2018 revenues and profits will likely fall due to the costs of implementing new emissions standards in Europe and rising uncertainty stemming from the escalating global trade war.
Automotive revenues are now expected to fall slightly from the 88.6 billion euros ($104.4 billion at the current exchange rate) it generated last year, the company said. It had previously told investors sales would rise.
BMW had also previously forecast profits to be on a par with last year, but now expects a “moderate decrease,” the company said. It earned 10.7 billion euros ($12.6 billion at the current rate) in 2017.
Earlier this year, President Donald Trump imposed tariffs on imported goods from around the world, including China, the European Union and Mexico.
That sparked retaliatory tariffs against U.S. products exported abroad, including a 40 percent tariff by China on U.S. manufactured autos earlier this summer.
BMW’s biggest production plant outside Germany is Spartanburg in South Carolina and the company said almost around 70 percent of its cars produced there were exported abroad.
The tit-for-tat tariffs have forced BMW to raise the price of some models exported to China by as much as 7 percent.
Emission standards have also weighed on BMW’s bottom line. A new Worldwide Harmonized Light Vehicle Test Procedure (WLTP) has been introduced that forces non-compliant models of car to be withdrawn from sale.
Krueger said the new standard was causing a dip in the wider car market, but that BMW was well prepared for it.